Away From the Office—Permanently?


How working remotely is changing real estate

A corner office isn’t what it once was. No office is.

Technology has made it easier than ever for people to work remotely, handling their jobs from wherever they happen to be at any moment. That flexibility affects more than just how people schedule their lives and work assignments. It also has a large impact on real estate.

Technology at Work

The ways in which real estate gets bought, sold, leased, managed and so on have already changed dramatically in recent years because of technology.

For example, the rise of telecommuting is one more way in which technology is changing how people work, and that affects how much office space a company needs, possibly the length of their lease agreements and other factors that the commercial real estate world needs to adjust to.

The challenge for the real estate industry will continue to grow as more people, and their employers, discover the flexibility and cost savings telecommuting can provide.

Changing Demographics

Already about 40% of the American workforce works remotely at least on occasion, according to an analysis that GlobalWorkplaceAnalytics.com conducted using the U.S. Census Bureau’s 2005-2017 American Community Survey.

Part of this is driven by changing demographics, with millennials now the largest generation in the workforce. Millennials are the architects of the so-called sharing economy, and they are fine with spending their workdays in coffee shops or coworking spaces.

Impact on Commercial Real Estate

Some of the ways all this impacts real estate include:

What companies expect from an office is evolving. In fact, the whole notion of office space—how it looks, where it’s located, how it’s valued, the services it offers—is shifting.

A number of tech-enabled firms, such as WeWork, Convene and TechSpace, are not only changing the way office space is leased, managed and configured, but also how it is conceptualized. To remain competitive, commercial real estate firms will need to offer space that has more services and has flexible leasing terms.

Many businesses and workers today do not want to be tied to long leases and oppressive space with cubicles, fluorescent lights and bad coffee. If workers spend much of their time elsewhere, companies no longer need the amount of space they once did, so sharing conference rooms, kitchens and other facilities with multiple businesses just makes sense.

Yes, There Are Apps for That

Whether a worker is a freelancer or part of a large team, they can book workspace through apps, rather than going through more traditional methods such as responding to a newspaper advertisement or contacting a property manager or a broker. Spaces are available in all shapes, sizes and locations for any length of time. People can book space for a month, a year or even by the hour, depending on their needs.

Technology already has had an enormous and lasting effect on numerous industries, such as taxi companies and the newspaper business, in some cases upending companies that once were very profitable. Unless real estate practitioners want to follow in the footsteps of some of those businesses, ignoring the ways in which technology is remaking the industry is not an option. Instead, make sure you keep tabs on the tech trends likely to affect your business. Building a realistic strategy that takes emerging threats and opportunities into account is more critical than ever.

Author

  • Aaron Block

    Aaron Block, co-author with Zach Aarons of “PropTech 101: Turning Chaos into Cash Through Real Estate Innovation” (www.proptech101.com), is co-founder and managing director of MetaProp, a leading PropTech venture capital firm. Previously, he was chairman of Chicago-based BayRu, the U.S.-Russian-commerce company. Prior to that, he was an executive running the Chicago region of global commercial real estate services firm Cushman & Wakefield.

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