The Housing Affordability Challenge

Myth vs Reality

By David Howard

Housing affordability in the United States has been a challenge for some homebuyers. However, recent assertions that large single-family rental home companies are the culprit are not supported by the data in any way, shape, or form.

While demand for housing has surged to near-unprecedented levels over the last couple of years, large single-family rental home companies have attracted attention for the size and scale of their portfolios of homes as well as their homebuying activities. As the story goes, these companies have an outsized presence in neighborhoods and communities across the country and their excessive purchases of homes serve to disadvantage individual homebuyers.

The reality is something very different. According to data from the National Rental Home Council (NRHC), large single-family rental home companies own about 0.2% of the residential real estate in the United States, and do not own more than 1% of the homes in any individual state, and further, own zero properties in twenty-three states.

In the vast majority of markets across the country, individual homebuyers will never encounter a large single-family rental home company when purchasing a home, much less compete against one. In fact, in 2020, a year when over 7.6 million homes were purchased in the U.S. – more than any of the previous 14 years – large single-family rental home companies accounted for less than 0.1% of net home purchases. This means someone other than large single-family rental home companies purchased 99.9% of the housing in the U.S. in 2020.

The Impact of Large SFR Home Companies

In terms of the impact of large single-family rental home companies on homeownership, data from the U.S. Census Bureau show rates of individual homeownership are higher in markets where these companies are most active, including Jacksonville, which has a homeownership rate that is higher than the national average.

Further, over the last five years homeownership rates have been increasing faster in markets where large single-family rental home companies have a presence than in other markets, again, including Jacksonville. And according to “The State of the Nation’s Housing 2021” published by the Joint Center for Housing Studies at Harvard University, as it relates to homeownership rates, “households under age 35 made the largest advances over the past year, continuing the uptrend that preceded the pandemic.” These are the very buyers supposedly most impacted by the purchase activities of large single-family rental home companies.

As the numbers show, large single-family rental home companies are not adversely impacting homeownership. What they are doing is bringing needed capital, liquidity, and property management expertise to the rental housing market, in the process providing Americans with more options for stabilized, quality, and affordable housing in neighborhoods that should be accessible to everyone.

The fact is, there is as much a shortage of homes in the rental housing market as there is in the home purchase market, perhaps more so: over the last five years the amount of owner-occupied housing in the U.S. has increased 10% while the amount of rental housing has increased just 1%.

In 2020 alone, the amount of rental housing declined by over 275,000 homes, an amount nearly equal to the total number of homes owned nationwide by large single-family rental home companies.

Long-Term Commitments

America needs a viable and sustainable supply of affordable rental housing. By making long-term commitments to the communities in which they invest, large single-family rental home companies are working diligently to meet the demand.

One of the areas where this is most evident is in green building. Many single-family homes are in need of some degree of renovation and rehabilitation. On average, large single-family rental home companies invest over $40,000 per newly-purchased home in energy efficiency retrofits and in-home upgrades, installing new appliances, digital thermostats, water monitoring sensors, and heating and cooling systems.

Additionally, a number of industry companies have demonstrated their commitment to environmentally-friendly business practices through the implementation of formal ESG initiatives and by linking corporate financing activities to the achievement of sustainability-specific performance measures.

Finally, in an effort to meet the growing demand for single-family rental housing, home builders and rental home providers are increasingly pursuing ‘build-for-rent’ developments – new home communities built expressly for the purpose of renting. These developments reflect an innovative effort on the part of the single-family rental home industry to bring new supply into the market for rental housing and provide communities with an invaluable source of critically needed workforce and essential-worker housing.

Large single-family rental home companies have an important role to play in the continuing evolution of America’s housing market. By keeping family housing affordable and great neighborhoods accessible, large single-family rental home companies are providing Americans from all walks of life a place to call home. 

Author

  • David Howard is the Chief Executive Officer of the National Rental Home Council (NRHC), the Washington, DC-based nonprofit trade association representing owners, operators, and builders of single-family rental homes and single-family rental home communities, along with industry service providers, manufacturers, suppliers, and other valued business partners. David manages all aspects of NRHC’s operating priorities and directs the organization’s legislative and public policy objectives. For more information on NRHC please visit www.rentalhomecouncil.org. Prior to joining NRHC, David served as chief development officer of the Home Builders Institute (HBI), the workforce affiliate of the National Association of Home Builders (NAHB).

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