August 2020 – REI INK

RealtyTrac Names Rick Sharga EVP of Marketing

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Rick Sharga has rejoined RealtyTrac as executive vice president, according to the firm’s parent company ATTOM Data Solutions. Sharga will oversee RealtyTrac’s marketing and public relations initiatives and implement new marketing strategies to increase brand awareness. He will be responsible for developing and executing a strategic marketing plan that optimizes growth and drives business development. “As ATTOM continues its growth and expansion in the data licensing business, we also have been revitalizing RealtyTrac, one of the original and strongest online brands in the U.S. residential real estate market,” said Rob Barber, CEO of ATTOM Data Solutions. “Rick’s extensive experience in the real estate and mortgage industry, along with his established industry relationships, make him an invaluable addition to the growing RealtyTrac team.” Sharga is no stranger to RealtyTrac. For eight years in the early 2000s, he helped develop its internal and external communications program for eight years. He now returns at a pivotal moment, as RealtyTrac once again positions itself as the premier foreclosure listings and search portal. Sharga returns to RealtyTrac after serving as executive vice president for Carrington Mortgage Holdings and chief marketing officer of the company’s Vylla business unit. He served as the primary spokesperson for the Carrington family of companies and worked with the company’s business development and industry relations teams to identify and secure business partners and opportunities. He also has previously served as chief marketing officer at Auction.com, where he was responsible for rebranding the company from Auction.com to Ten-X, creating new internal communications programs and coordinating the development of a brand architecture that supported both the corporate and business unit brands. Sharga makes regular appearances in major broadcast media such as CNBC, FOX Business, Bloomberg, CBS Evening News, NBC Nightly News, CNN, ABC World News and NPR. He is a founding member of the Five Star National Mortgage Servicing Association and is a member of the board of directors of REOMAC. He has been included in the Inman News Inman 100 in 2013 and 2014.

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Nuvolo, a Connected Workplace Company and the largest Built on Now partner has announced a new alliance with Deloitte. The alliance leverages Nuvolo’s built on ServiceNow facilities management and space planning capabilities and the acumen and experience of Deloitte’s Real Estate & Location Strategy and ServiceNow Practices. Deloitte will serve as an elite professional services provider for Nuvolo as well as a strategic go-to-market partner for key industries.

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Research and advisory firm T3 Sixty has released the 2020 Real Estate Almanac. The 450-page annual printed report analyzes the core components of the residential real estate brokerage industry and organizes key data about them into five sections: leaders (SP 200), organized real estate (ORE 200), technology (Tech 500), enterprises (franchise brands and holding companies) and brokerages (Mega 1000). The resource gives industry executives insight into where the industry is, where it is headed and who is taking it there. The compendium includes 2,257 companies, organizations and leaders who excelled in 2019 and lead the industry in 2020. Research and compilation of the report’s data began in September 2019 and took more than 1,200 hours. It involved poring over companies’ year-end financials and reporting, numerous surveys, interviews, verification and some audits. T3 Sixty also uses its proprietary algorithms to test and benchmark data against industry parameters and regional standards.

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Pembrook Capital Management has provided a $12.4 million loan for the acquisition and rehabilitation of 100 Belmont Place and 101 Daniel Low Terrace in Staten Island. The two adjacent rent-stabilized apartment buildings house 12 apartment units. The buildings will be converted to long-term rent-regulated properties through New York City’s Article XI Tax Incentive Program. The plan is designed to encourage new construction or rehabilitation of affordable housing. The property will be subject to a 40-year Regulatory Agreement mandating its affordability at 55%-100% of area median income. In return, the city will give the borrower an Article XI tax abatement that will help safeguard the property’s fiscal stability for decades to come. The borrower plans to use the majority of the financing package to acquire the asset and will set aside $2.3 million of the funding to implement a comprehensive capital improvement program that will include exterior and interior renovations. Pembrook is a real estate investment manager that provides financing throughout the capital structure. The firm has originated or participated in investments totaling over $1.4 billion since it began investing in 2007.

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TermSheet, a private-equity backed real estate software company, has launched an end-to-end real estate deal management platform. The company provides investors with tools for prospecting, managing and executing real estate transactions. Designed to streamline the life cycle of a real estate transaction, TermSheet provides real estate investors with a platform that manages real estate investors’ pipelines, documents, tasks, contacts and data. TermSheet COO Sahil Rattan noted that the alternative solutions their startup offers can cost up to hundreds of thousands of dollars a year, but TermSheet can get investors started at no cost.

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Avenue5 Residential, a multifamily property management services firm, has named Lynn Owen as its executive vice president of client strategy. In this newly created role, Owen will lead Avenue5’s portfolio services and business development teams, broaden the firm’s suite of client services, make business optimization recommendations to clients and enhance underwriting and acquisition models to assist clients in evaluating investment opportunities. Owen brings decades of multifamily and commercial property management, asset management and construction management expertise to the new role. Before joining Avenue5, she held leadership roles at Compass Acquisition Partners and TruAmericaMultifamily, among other firms.