Ten Women Who Are Making a Difference

In honor of Women’s History Month, REI INK reached out to ten influential and inspirational women in the single-family rental industry to get their perspectives on the challenges women face in the space and what advice they have for women who have aspirations of future leadership roles within the SFR industry. We posed four questions and asked each to answer two of them:  »             What are key skills and qualities

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Innovation and Opportunity

Expanding Affordable Housing Through Smart Development by Stephen Ballard Housing is one of the greatest problems in America right now. It is extremely difficult for the vast majority of Americans to afford to purchase a home. The ratio of median home price to median household income is at its highest level in 70 years, higher than the housing bubble in the early 2000s. Currently, median home prices are about seven

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How to Succeed in a Male-Dominated Field

ServiceLink Leaders Share Their Insights Women account for less than 32% of the real estate investment market. While that number has slowly risen over the last decade, based on data from Zippia, there remains a large disparity. Likewise, for those working in the space, the single-family rental industry is known to be male-dominated, with a system leaders say is set up for their advancement. “It comes down to numbers: there

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Lafayette Real Estate

Maintaining the Key Advantage by Carole VanSickle Ellis When Lafayette Real Estate founder and CEO Thibault Adrien describes his company’s journey to providing a great customer experience, he focuses on three unique elements: ability, knowledge, and experience. “When we started the Lafayette in 2011, we knew our ultimate goal was to create a great customer experience, and that meant we had to have the ability, ourselves, to provide property management

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Mecklenburg County, NC

“Meck County” is Poised for More Growth… for Those Who Can Afford It by Carole VanSickle Ellis In September 2024, Hurricane Helene, the deadliest Atlantic hurricane since 2017’s Maria, made landfall in the Big Bend region of Florida, moved inland, and stalled over Tennessee and western North Carolina, dumping record-breaking amounts of rainfall into the entire region. Despite the massive damages sustained throughout western North Carolina and in Charlotte and

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From Soccer Star to Real Estate Entrepreneur

“I Take Goal Setting Very Seriously” Rita Tower is an independently owned and operated franchise business owner with HomeVestors® of America, Inc. (HVA) in the Metro Houston market. She started her franchise, Tower Investment Group, ten years ago after “dabbling” in real estate on her own but decided that she needed to take her small real estate business to the next level. From Soccer to Investing After high school, Rita

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