Property Management and the Buy-and-Hold Investment Strategy

Enhancing the Profitability and Longevity of Rental Investments

By Jennifer Stoops

Investing in real estate has long been recognized as one of the most lucrative and stable ways to build wealth. Among the various strategies employed by investors, “buying and holding” stands out as a time-tested approach to maximize returns and achieve financial freedom.

Buying and holding real estate involves purchasing a property with the intention of owning it for an extended period. Unlike other investment strategies like flipping properties, this approach focuses on long-term wealth accumulation and cash flow generation. The idea is to buy a property at a favorable price, hold onto it for an extended period (usually years or decades), and let the property appreciate in value over time.

There are many benefits of the buy-and-hold real estate investing strategy:

Appreciation

Real estate properties tend to appreciate in value over the long term. By holding onto a property for years, investors can benefit from substantial appreciation, which contributes significantly to their overall wealth.

Passive income

Buying and holding real estate allows investors to generate a passive income stream through rental payments. Rental income can cover mortgage expenses and other property-related costs, creating a steady cash flow.

Tax advantages

Real estate investors enjoy several tax benefits, including various tax deductions and depreciation. These tax incentives can lower the overall tax burden and increase the profitability of the investment.

Hedge against inflation

Real estate investments act as a hedge against inflation since property values and rental incomes often rise with inflation. As the cost-of-living increases, rental rates can be adjusted, protecting investors from the erosion of purchasing power.

The Property Management Part

The benefits of investing in and owning long term rental properties are significant, but it is not all rainbows and unicorns. Once you own a rental property, there is the matter of managing the property. This is a critically important piece of the buy-and-hold strategy and yet is often overlooked and undervalued in how it can affect the return on your investment (ROI).

Often, the significance of managing the asset is not recognized until a problem occurs, which is often very costly. Typically, we use professionals in our lives who specialize in various fields that bring knowledge, expertise, value and protection to us.

In the world of buy-and-hold real estate, a professional property manager may be your best investment for the continued increase in the return on your investment. With all the issues surrounding our economic climate, including squatter issues, eviction moratoriums and housing affordability, professional property managers are equipped to handle these issues.

Why Use a Property Manager

Effective property management is paramount to the success of the buy-and-hold strategy. Properly managing real estate assets ensures that investors can maximize returns, minimize expenses, and maintain the value of their investments. Engaging professional property management services can relieve investors of the day-to-day responsibilities of running rental properties. Property managers handle tasks such as tenant screening, rent collection, property maintenance, and compliance with local laws.

Professional property managers are like an insurance policy as they bring an intimate knowledge of the local real estate market to the investor. This expertise allows them to accurately determine optimal rental rates, ensuring that the property generates maximum income without deterring potential tenants with overly high rates. Additionally, property managers are well-versed in the local property laws and regulations, helping investors avoid legal pitfalls that could result in costly fines or lawsuits.

Owning and managing rental properties requires a significant time investment, from advertising vacancies and screening tenants to handling maintenance requests and emergencies. By hiring a property manager, investors free up their time to focus on other aspects of their lives or business. Property managers also act as a buffer, shielding investors from the day-to-day stresses and issues that can arise with tenants and maintenance.

One of the most critical tasks in property management is tenant screening and placement. A professional property manager conducts thorough background checks, credit assessments, and rental history evaluations to ensure that only reliable and responsible tenants are chosen. This diligent screening process reduces the likelihood of rent payment issues and property damage, safeguarding the investor’s income and property value.

Consistent rent collection is essential for maintaining stable cash flow. Property managers implement efficient rent collection systems, making it easy for tenants to pay and ensuring that the investor receives their income promptly. Moreover, in case of any rent-related issues, property managers handle late payments and enforce lease agreements, reducing the burden on the investor.

Property maintenance is an ongoing necessity that can consume a significant amount of time and resources. A property manager maintains a network of trusted contractors and service providers, ensuring that any repairs or maintenance needs are addressed promptly and at reasonable costs. This proactive approach helps preserve the property’s value and keeps tenants satisfied.

Having a vacant property is one of the leading causes of stress for an investor. Vacancies can be costly for investors, as they lead to income gaps. Property managers employ effective marketing strategies to minimize vacancy periods by creating compelling property listings and utilizing various advertising channels. They also have access to a pool of prospective tenants.

Do you know the laws for the state, municipality or HOA where your rental property is located? There are state laws, municipality laws, HOA covenants and restrictions, city and town ordinances, code enforcement, all information you need to know regarding your property to keep from inadvertently doing something wrong.

Navigating the legal landscape of rental property management can be complex. Property managers are well-versed in tenant-landlord laws and regulations, ensuring that all interactions and agreements are compliant. In case of disputes or conflicts with tenants, property managers have the experience to handle negotiations and resolutions, protecting the investor from potential legal entanglements.

In the world of real estate investment, time and knowledge are invaluable assets. Hiring a professional property manager is undoubtedly a prudent choice, giving investors access to expertise, efficiency, and peace of mind. From expert market insights to seamless tenant management, a property manager’s contributions can enhance the profitability and longevity of rental investments.

Visit www.purepm.co.

Author

  • Jennifer Stoops, MPM®, RMP®, is VP of Industry Relations at PURE Property Management, the fastest growing profitable residential property management and technology company in the U.S. In this role, Jennifer leads PURE’s growth by building relationships with key industry stakeholders while connecting with owners of property management companies. Since its founding, PURE has acquired over 50 property management companies. Jennifer leverages her extensive experience after having grown Park Avenue Properties from a local Charlotte, North Carolina business to a regional company overseeing the management of residential investment properties throughout the Southeastern United States from individual landlords to large institutional investors.

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