News Updates

RealPage Launches eCommerce Platform, Closes Acquisition of Buildium

RealPage has delivered the industry’s first eCommerce platform for residents via its ActiveBuilding resident portal solution. It was designed to enhance the resident experience and drive incremental yield from amenities, spaces, services and events. A redesigned, custom-branded mobile app allows residents to make purchases and manage apartment-related needs. Residents can reserve and pay for amenities, spaces and events directly, including parking, guest suites, self-storage, clubhouses, conference rooms, yoga classes, cleaners, childcare, dog walkers and more.  Property management companies earn income from assets they already have and through third-party service providers. So far, clients have monetized 25 different amenities and rentables, with guest suites and parking generating the most incremental revenue with one client reporting over $150 per unit per year in revenue lift. Property management companies can build their brand by custom-branding the app with a property’s logo, color palette and photography. This also makes it easy to provide a community’s branded resident portal to residents. Residents simply enter their community name in the app store and the custom-branded app will appear. Residents can quickly make all reservations and purchases from the app. They can also renew their leases with just a few clicks. Residents were 2-3% more likely to renew, according to beta test results. The company has also closed its acquisition of Buildium, a SaaS real estate property management solution provider with approximately 2 million units under management in the SMB market segment. “The SMB market segment represents a tremendous growth opportunity for RealPage,” Steve Winn, CEO and chairman of RealPage, said in a news release. “This is an area where technology is underutilized, and currently served by myriad point products. Buildium in concert with RealPage enables us to reach deeper into that 50 million-unit market, with a best-in-class platform backed by data science.” Founded in 1998 and headquartered in Richardson, Texas, RealPage currently serves more than 18 million units worldwide from offices in North America, Europe and Asia. Author admin View all posts

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First American Ranked Among the Best Workplaces for Diversity

First American Financial Corporation, a global provider of title insurance, settlement services and risk solutions for real estate transactions, has been recognized by Fortune and Great Place to Work as one of the 2019 Best Workplaces for Diversity for the fourth consecutive year. The ranking is based on anonymous survey responses representing more than 4.8 million employees at Great Place to Work-Certified organizations. “Earning this recognition for the fourth year in a row highlights the importance to our people of diversity and inclusion in their relationships with their fellow employees, customers and the community,” said Dennis Gilmore, CEO, First American Financial Corporation. “It reflects our philosophy of putting people first and the emphasis we place on integrity, leadership and teamwork.” According to Great Place to Work, the Best Workplaces for Diversity stand out for creating great workplaces for all employees, regardless of their personal characteristics. To determine the list, Great Place to Work analyzed the experiences of women, under-represented races/ethnicities, LGBTQ people, employees who are in the baby boomer generation or older, and people who have disabilities, comparing their survey results to their colleagues’ results at the same organizations. These anonymous survey responses on more than 60 survey questions reflecting day-to-day workplace treatment represented the work lives of more than 4.8 million employees. Earlier in 2019, also for the fourth year in a row, First American was named to the Fortune 100 Best Companies to Work For list and named one of the 2019 Best Workplaces for Women. The company was also named one of the Best Workplaces in Financial Services and Insurance for the third consecutive year. The company’s Canadian subsidiary, FCT, has been named by Great Place to Work to the “Best Workplaces in Canada—1000+ Employees” list for five consecutive years (2015-2019), and a 2018 Best Workplace in Canada for Millennials, as well as one of the Best Workplaces in Financial Services & Insurance. Author admin View all posts

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Phoenix American Announces New Client Partnership

Phoenix American Financial Services has announced a new client partnership with LaSalle Investment Management to support their new 1031 platform of products. Phoenix will support LaSalle with its advanced proprietary transfer agent system STAR-XMS, which combines advanced technology, a focus on customer service and decades of experience with the operational requirements of real estate funds and 1031 exchange funds. The STAR-XMS transfer agent system is the result of Phoenix’s direct experience as a fund sponsor as well as decades of experience as an administrator for alternative investment funds. LaSalle Investment Management is one of the world’s leading real estate investment managers. On a global basis, LaSalle manages approximately  $68 billion of assets in private and public real estate property and debt investments as of third quarter 2019. “LaSalle is one of the flagship names in investment management,” said Andrew Constantin, senior vice president of operations for Phoenix American. “We are very pleased that they have embraced the superior capabilities of our investor services platform and we look forward to working together.” Author admin View all posts

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Home ASAP Adds 10 MLS’s to IDX Home Search

Home ASAP, a provider of real estate applications on Facebook, has added 10 new multiple listing service (MLS) approvals to its agent-centric IDX Home Search solution. This addition brings the total to 203 MLS- approved markets nationwide. Home ASAP now reaches more than 1.3 million agents serving up over 1.7 million active listings. Home ASAP’s coverage includes 94% of the nation’s active homes available for sale. Author admin View all posts

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Emerald Capital Funding is Now Pacific Equity & Loan

Emerald Capital Funding now operates as Pacific Equity & Loan after joining with Pacific Equity & Loan. The deal will allow them to provide more resources and investment opportunities to real estate investors in the Washington market. “The move comes amid a rapidly evolving mortgage industry in specifically the private money and hard money lending sector,” said Christopher Robison, ECF president and founder, in a press release.  “We need to stay ahead of the curve and assure that our customers receive the best value, the best technology and continue to work with a trusted local lender. We are noticing a lot of new players from other states that might not know our market as well as we do. Our team of professionals ensure our investors realize the returns they desire with accurate metrics based on local insights and years of experience in the local market.” Real estate investors can expect a new online experience with more resources, additional experienced professionals and an increased local presence. Pacific Equity & Loan has offices in Federal Way, Washington, and Lakewood, Washington. It is a private mortgage lender offering fix-and-flip bridge loans, new construction loans and rental property loans to investors using a simplified online platform that reduces paperwork and closing lag. Author admin View all posts

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Real Estate’s Financial Opportunity

Investment opportunities will continue to grow. Perhaps better than any other group, America’s Realtors understand how property ownership has the potential to change lives and enhance futures for individuals from every background and in every corner of this country. Homeowners volunteer, serve on community boards and vote in local elections at a higher rate than the general population. And studies have shown that the children of homeowners perform better in school and go on to earn more money as adults than the children of non-homeowners. In addition to these tangible societal and socioeconomic benefits, real estate presents a tremendous financial opportunity for investors and potential investors—no matter the resources or expertise they possess. Housing’s Impact on the U.S. Economy Home sales support more than 2.5 million private-sector jobs in this country in an average year. Few, if any, industries are more important to America’s economic engine than this. And as our economy continues to perform, there is profit potential for investors in nearly every U.S. market. Figures from October show that the U.S. economy continues to create about 2 million jobs per year, while the 3.6% unemployment rate is approaching historic lows and wages are growing faster than inflation. One of the most promising indicators that this strength is sustainable is data showing the number of job openings (7 million) outpacing current job seekers (5.9 million). National Association of Realtors’ Chief Economist Lawrence Yun has echoed this belief, stressing his optimism at the 2019 Realtors Conference and Expo in San Francisco in December 2019. “Because of healthy consumer activity and job creation in every state, I do not foresee a recession in 2020,” Yun said, noting that current conditions are better than they were before previous U.S. recessions. “The outlook for our economic climate becomes particularly strong when considering housing demand and low interest rates, which have boosted the economy and residential and commercial activity,” he added. The overall outlook surrounding interest rates should indeed project confidence to investors and property owners alike, as Yun refers to persistent low mortgage rates as our economy’s “magic bullet.” With 30-year fixed-mortgage rates expected to hover around 4% next year, the average homeowner could shave around $100 a month—or more—off their mortgage, amounting to tens of thousands of dollars in savings over the life of a loan. For property owners, potential investors and prospective homebuyers, all these positive economic trends signal a market that is able to withstand inventory shortages and considerable price appreciation many U.S. markets have recently witnessed. Shifting Domestic Demographics As our economy moves forward, so too will our housing market. And as our housing market strengthens, so too will our economy. This is a cycle that, while not without risks, presents tremendous opportunity for those currently mulling the prospect of homeownership or property investment. Factor in added demand as millennials age and pay off student debt while baby boomers begin to downsize, and a formula exists to suggest the sustainable, long-term vitality of America’s housing market—even though additional new home construction would certainly be a welcome sight. And, make no mistake, these demographic trends matter. Among households with heads aged 25 to 64, the largest group is those headed by 25- to 34-year-olds (46.2 million). This group includes millennials (born 1982-2000), the youngest of whom will be 30 years old by 2030. The 35-to-44 age group, Generation X, comprises another 41.8 million households. As these individuals grow older, marry and form their own households, many will begin seeking out a home to match their evolving lives. In a recent national study, eight of 10 millennials said owning a home is part of their American dream, and that they hope to do so in the future. The reality, however, is that student loan debt continues to burden a significant portion of this population. The typical millennial can expect to wait seven years before the dream of homeownership can become a reality. And when it comes time to buy, those with student debt purchase homes worth 19% less than buyers with identical incomes, even when controlling for region and square feet. As this problem persists, NAR continues to advocate for policies designed to increase housing supply and maximize affordability, including allowing higher density in single-family zoned areas; easing minimum parking regulations that may be outdated due to the rise of ride share apps and the expansion of public transportation; and promoting cost and time-efficiencies from modular, panelized or manufactured housing. Transforming Commerce Transforms Investment Outside of the residential space, the explosion of e-commerce continues to drive the demand for industrial warehouses and flex office space. Consider Amazon’s one-day delivery model and Walmart’s intention to develop its own competing system. Quick and efficient delivery means more warehouse distribution centers. And because retailing is population driven, areas with strong population growth are likely to see increasing demand for industrial office space. With this, the South and Midwest regions emerge as particularly attractive industrial real estate investment destinations, thanks largely to increasing domestic migration and property values that remain relatively affordable. Metro areas with cost-effective industrial rents coupled with strong in-migration are Atlanta, Dallas, Houston, Minneapolis  and Washington, D.C. Finally, the multifamily market is arguably the most attractive commercial property class. Rental vacancy rates are currently very tight in many metro areas, indicative of the demand for rental housing. National rental vacancy rates sit at 7%, but these figures are substantially lower in major metropolitan markets like Boston, Denver, Los Angeles, Dallas, Chicago and Phoenix. All across the country, America’s 1.4 million Realtors are engaged with private partners, housing industry trade groups and lawmakers to raise awareness about the challenges facing homebuyers and to promote solutions that address critical national housing needs. As our focus on ensuring the American dream remains a reality for people from all background and all walks of life, investment opportunities will continue to grow. And that development will only benefit property owners, homebuyers and our economy moving forward. Author Mabél Guzmán Mabél Guzmán (ABR, CIPS, AHWD), a REALTOR®

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Author

  • Mabél Guzmán

    Mabél Guzmán (ABR, CIPS, AHWD), a REALTOR® for more than 21 years from Chicago, Illinois, is the 2020 Vice President of Association Affairs of the National Association of REALTORS®. Mabél is a broker at @properties in Chicago, where she specializes in residential real estate, rehabbing properties, and working with investors. Mabél served on the Illinois REALTORS® Board of Directors from 2009 to 2011 and was the Chicago Association of REALTORS®’ Treasurer in 2009 and its President in 2011. In 2012, the Chicago Association of REALTORS® named Mabél its REALTOR® of the Year.

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