Why More Real Estate Investors Are Joining HomeVestors®
Independent real estate investors are among the hardest-working professionals in the industry. They’re marketing, negotiating, managing contractors, and juggling financing — all while navigating a market that feels more competitive every day.
But at some point, the question becomes: How do you take your real estate business to the next level with consistent deal flow?
For thousands of real estate investors over the past 30 years, the answer has been to join HomeVestors® of America, the franchisor with the famous We Buy Ugly Houses® brand. Mike Oberholtzer recently joined HomeVestors as its Vice President of Franchise Development.

REI INK interviewed Mike regarding the challenges faced by real estate investors, and how HomeVestors is helping its franchisees take their businesses to the next level.
Real estate investing is challenging: rising marketing costs, shrinking margins, tightening credit, and many companies competing in markets that are unaffordable and with little inventory. How can independent real estate investors compete and succeed under these conditions?
This is the time to join a brand and a franchise system that gives you an edge. HomeVestors prides itself on delivering motivated seller leads to its franchise owners. Lead generation is one of the most persistent challenges for real estate investors. We have turned this challenge into a competitive advantage, thanks to decades of real estate data and utilizing the latest technology, including algorithmic artificial intelligence.
This allows us to analyze billions of data points from our extensive franchise network. This helps efficiently locate the houses that are most likely to sell.
Leveraging technology is crucial for maintaining a competitive edge and delivering tangible results. If you’re looking for a franchise model that is building for the future, HomeVestors may be the right fit for you.
Access to capital is vital to success in businesses. How does HomeVestors help in that regard?
HomeVestors has lending programs with affiliates and third-party vendors that are offered exclusively to its franchisees. Qualified applicants can access funding that covers up to 85% of ARV (After Repair Value) for both acquisition and renovation, which is not typically offered to individual investors.
Access to capital can be the difference between doing three deals a year, or 30. Because of our size, track record, and lender relationships, we can offer franchisees the benefits of institutional-type financing without the institutional red tape.
What would you say is the most powerful resource within HomeVestors?
The network. When you join HomeVestors, you don’t just buy a franchise—you join a community of real estate investors who want to see you succeed. In my experience, isolation kills momentum and collaboration accelerates it. We believe the mentorship offered through our network bolsters success. Every new franchisee is paired with someone experienced in our franchise system. Also, we encourage active collaboration among our hundreds of franchise owners, creating a community that helps turn knowledge into profit.
What is your best advice to real estate investors?
The real estate cycle is shifting, and those who adapt to those shifts will win. I believe the real estate investors who thrive in this next cycle won’t be the ones going it alone — they’ll be the ones with systems, scale, and support behind them.
Joining HomeVestors amplifies what experienced real estate investors have already built. With consistent lead flow, institutional-grade financing, technology to help simplify operations, and a network of like-minded professionals, the HomeVestors system is designed to help experienced real estate investors grow faster and smarter.
HomeVestors // Whether you are curious about real estate investing or you have dabbled in it and want to make it a full-time job, HomeVestors® helps entrepreneurs from all walks of life build their own real estate business. Our franchise owners enjoy the independence of owning their own businesses while also benefitting from the famous We Buy Ugly Houses® brand and our best-in-class real estate investing tools, software, and mentorship.
If you are interested in a franchise, call 866-249-6932, email [email protected] or visit https://franchise.homevestors.com/contact/. Each franchise office is independently owned and operated.




















