Entera Welcomes Chief People Officer, Jeffrey Belanger and SVP of Growth, Alejandro Guerrero
Entera, the leading platform for single-family real estate investors, announced the appointment of Jeffrey Belanger as Chief People Officer (“CPO”), and Alejandro Guerrero as the Senior Vice President of Growth to Entera’s executive leadership team. In their roles, Belanger will be responsible for all aspects of Entera’s human resource strategies and Guerrero will take a leading role in scaling and executing Entera’s next phase of growth.
Belanger brings over three decades of human resource leadership experience where he scaled and led global teams at both publicly and privately held companies. He comes to Entera with a long history of success in designing and implementing holistic people strategies that supported business priorities at fast-growing organizations. Belanger started his career as a strategy consultant at PwC focused on learning and development and organizational effectiveness, then transitioned in-house to lead the building of HR infrastructures that helped accelerate companies including Pandora Media, IPG/Mediabrands, Organic/Omnicom, Kenexa (formerly Salary.com), and most recently Semrush and Buildium. As the CPO, Belanger will lead all aspects of human resources and drive Entera’s mission to be the destination for top talent in the proptech industry.
Entera also welcomes the appointment of Guerrero as the Senior Vice President of Growth. Leveraging over 25 years of experience in enterprise software sales, finance, and general management, Guerrero brings a significant track record of delivering transformational success across early stage technology startups and global software companies. Prior to joining Entera, Guerrero held leadership roles across companies like American Management Systems, CGI, GT Nexus, First Data, and most recently Infor. In his role, Guerrero will focus on transforming Entera’s entire customer life cycle and service level across all business units to extend Entera’s industry leadership and support Entera’s growth trajectory.
Martin Kay, Chief Executive Officer of Entera, said, “I’m delighted to welcome Jeff to the Entera team. His unique background, combined with his proven ability to foster a high performance culture rooted in a diverse and inclusive work environment, will support Entera’s ambitious growth strategy.” Martin continued, “We are also very excited to add Alejandro to the Entera team. He is known for his strategic leadership in driving an unwavering focus on customer-centric innovation across all business units within enterprise software companies. Alejandro will join Entera’s leadership team in driving the overall company strategy focused specifically on attracting and retaining customers while identifying new pathways for growth.”
The addition of these two experienced operators comes at the heels of a transformational year in Entera’s company history. In 2021, Entera’s software platform empowered 6,000 unique buyers and sellers to transact on $2 Billion in residential real estate, registering nearly 10x growth from the previous year. With a market footprint in 24 markets across 17 states, Entera is rapidly expanding its talent pool to continue its unparalleled growth in 2022.
About Entera
Entera is a leading real estate technology company operating a full service SaaS platform coupled with a team of local real estate experts and a network of services providers for single family investors to make intelligent decisions, scale their operations, and maximize returns with 100% control. Many of the largest real estate investors in the world use Entera daily to find, buy and operate single family homes across 24 markets. The company is headquartered in New York City, New York and Houston, Texas. For more information visit us at www.entera.ai
