Marketing

The Key to Success is to Connect the Dots By Charlie Calise To generate business from high-quality prospects, companies must have a plan to seamlessly integrate their demand and lead generation approaches.  Here is an overview of demand generation, what media types are best suited to support...

Utilizing Technology and Data to Optimize Marketing Performance by Robert Rakowski Lead generation and financing are likely the two most challenging aspects of real estate investing. HomeVestors®, the We Buy Ugly Houses® people, is America’s #1 Homebuyer and generates more motivated seller leads...