REI INK

Company Spotlight

NPLA Announces 2023 Strategic Initiatives

New Partnerships, Mentoring Programs & Events in 2023 and Beyond By Carole VanSickle Ellis The National Private Lenders Association (NPLA) hosted its seventh official membership meeting in Key Biscayne, Florida. The event, which was the best-attended in the association’s history, was also the site of a major change for the private-lending industry. NPLA founding member, executive director, and general counsel Jon Hornik announced during the association’s member meeting that Monday,

Read More

National Private Lenders Conference Makes Waves

The Rebranded Conference Made a Splash in Key Biscayne, Florida By Carole VanSickle Ellis Last month, a private-lending industry tradition went through an exciting evolution, making waves at one of the biggest conferences for private lenders in the country. On March 27, 2023, the first Pitbull Conference of 2023 started out with the announcement that new ownership would be renaming and repurposing the 21-year-old event. The Pitbull conference will move

Read More

The Five Features Renters Crave

The Changing Landscape of Single-Family Rentals By Kori Covrigaru Zillow recently released its 2022 Housing Trends Report, and, boy, have renters evolved. Renters are going on fewer in-person tours, are more likely to have pets, care more about floor plans, and put a higher value on amenities than in previous years.  As the rental market continues to change, property managers and single-family rental investors need to know what renters are

Read More

5 Ways to Reduce Days on Market for SFRs

Rental Property Marketing is a Critical Part of the Rental Process By Kori Covrigaru When it comes to single-family rentals (SFRs), the number of days they sit on the market is often the most crucial factor in determining how successful your property will be. Reducing the days on market can be beneficial in many ways, such as keeping your bottom line healthy. The SFR market keeps booming. Compared to the

Read More

5 Things to Know About Marketing in 2023

Boost Your ROI in 2023 By Kori Covrigaru In today’s world, marketing is no longer just about getting people to your property for viewing. It is about creating an experience that engages them at every point on their journey. According to the New York Times, single-family rental homes accounted for 35% of the 44 million rental units in the United States in 2021. This means the world of property management

Read More

Optimize Your Property Management Workflow

When Running a Long-Term Real Estate Investment Business, Workflows Must be Clear By Kori Covrigaru Between contractors prepping the rental, marketing the property, tenant communications, and everything in between, it is easy for workflows and processes to become muddied. There are numerous people, resources, and steps to each process, but it is possible to streamline your processes and increase your profit. PlanOmatic worked with a client who had an issue

Read More