Making a Market that Works for Everyone
PeerStreet’s “two-sided marketplace” wins across the board. By Carole VanSickle Ellis When PeerStreet co-founders Brew Johnson and Brett Crosby started PeerStreet in 2013, the industry lacked the vocabulary to even describe the innovative online marketplace they had created. Although “two-sided marketplaces” did already exist (think: Amazon, Uber and Airbnb), the real estate industry had a notable lack of them. The new company’s aim was to change this and, in the
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